Brand kits

Keep a brand’s voice and look in context so generated copy and visuals stay on-brand, without re-typing it every time.

What a brand kit is

A brand kit is applied through the Brand node. Wire it into a chain and it feeds the brand’s identity into the generation:

• Name & handle — used on captions and sign-offs.
• Style prompt — a short description of the brand’s visual voice, mixed into prompts.
• Colors / logo — palette and mark for branded templates.
• Sign-off / CTA line — a default closing line for captions.

Set these once and drop the Brand node into any chain that should follow them.

Why it matters

• Consistent voice and look across product shots, UGC and campaigns.
• Faster prompting — the brand voice is already in context, so prompts can focus on the shot.
• Reusable — one Brand node feeds many chains on the same board.

Organizing your work

Everything lives on boards — an infinite canvas per project, post, drop or client. Keep one client’s work on its own board (or set of boards) so assets and history stay together. There is no separate “brand” layer to manage; a board is the unit.

Tips

• Write the style prompt like art direction: palette, lighting, mood, textures.
• Keep one board (or a few) per client so work doesn’t get mixed up.
• Pair a brand kit with a reference image to lock both the voice and the actual product.